The Right Marketing Will Attract Your Buyer
The Greater Philadelphia Area is unique and diverse, and each community has its own character. Each neighborhood appeals to a different buyer. To obtain the highest possible sales price for your home, the marketing must reach the right buyers with the right message. We have the network and experience to do this.
We advertise your home in the maximum possible places to get your home in front of the right buyers:
- Multiple Listing Service: Your home is immediately listed on the MLS which provides a daily catalog of homes for sale through its member brokers and an online computer network. Only real estate agents have access to the MLS, and it is the #1 way homes get sold in this area. We carefully write a description of your home and choose photos that show your home in the best way to prompt agents into showing your home to their clients
- Syndication to hundreds of sites: All of our property listings are online under Featured Listings on our website as well as on all local and major websites that subscribe to the MLS. Research from the National Association of Realtors indicates that more than 80% of home buyers now begin the buying process online. Our website includes the most advanced tools available, including Active Maps and automatic email notifications, to give buyers the most reason to keep coming back
- Yard sign: We immediately place our distinctive 'For Sale' on your property along with a brochure box containing photo/property information flyers. When buyers are driving buy, they will stop to grab some info or call our dedicated sign phone number for more details about your home
- Printed marketing collateral: As quickly as possible after receiving your signed listing contract, we prepare and print a professional color flyer. We make a point of having flyers for all of our listings available at each of our open houses, and every for sale sign has a brochure box where we keep more flyers for interested buyers driving by
The old adage, "You can't judge a book by its cover" is passé today. This is a fast-paced, image-oriented society in which we live. First impressions really do count! Every piece of information on your property, whether it be a brochure, the wording in the Multiple Listing Service, a presence on the Internet, or a well-placed advertisement, must show your home in the best possible light.